Creative Direction_
The creative direction of be2be is led by B Studio which creates the style of your brand with the image and storytelling best suited for your company and your product, in line with your strategy
Check the #Strategy page to find out more!
WE STUDY YOUR BRAND EXPERIENCE TO BUILD A STYLISTIC IMAGINARY LINKED TO it, A FEELING AND AN EMOTION THAT REACH YOUR AUDIENCE AND GROWS INTEREST AT SIGHT
HOW DOES CREATIVE DIRECTION WORK?
Creative Direction is in charge of the supervision of the visual of the project, working alongside the team in the creation and developing of content, inspiring the stylistic choices and the artistic directions in tune with your brand
The phases of creative work
REASONING
We explore the deep reasons that bring you to renew your image: what do you want to achieve? What do you wish to communicate?
Trend and research
We study the trends, we look for the classic styles and most innovative influences to merge with your brand in order to make it new but also true to what you are looking for.
Concept
We create a match between trends, artistic influences and your image to create your unique style, true to your company and the products but also innovative: this is the concept.
CONTENT DEVELOPING
The concept results in the visual and the coordinated image that builds your bond with the client: your image must generate a feeling and every content that is created, from images to photos, from videos to texts, has to respect it and mirror it.
Creative Idea Management
We develop your project by supervising each phase so that ideation and concept will be true and coherent with all the digital and traditional material.