Binance Italia
#TvSpot #LeadGeneration
If you’ve watched at least one match of the 2022 World Cup in Qatar, then you’ve already got to the moon.
Binance, the major crypto exchange platform in the world, chose B MEDIA, our media center, to plan the launch of Cristiano Ronaldo’s NFT collection.
When a brand like that chooses you, then the only thing to do is to make it arrive “To the moon”: study of the main communication goals, consulting on all the phases of the campaign, one-to-one approach, these were the keys for Binance and CR7.
It resulted in the best positioning of the Binance spot in the TV broadcast throughout the FIFA World Cup matches in 2022. Before every match, every day, several times a day.
If you also want to get to the moon with your brand and make yourself known to the Italian TV audience, click here.